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Yesterday’s election helped CNN.com earn a record traffic day. The political web site enjoyed 27 million uniques for 276 million page views yesterday, more than five-times the estimated comScore average of 5 million a day.

The FCC approved the acquisition of Alltel by Verizon and the merger of Clearwire and Sprint. Verizon spent $28 billion to acquire Alltel, which will make it the number one mobile provider in terms of subscribers. Sprint’s $14.5 billion deal will merge its WiMax business with Clearwire’s, which will help in development of WiMax technology.

In a 5-0 decision, the FCC ruled that it will allow independent devices to operate on unlicensed white space. The approval, which will let devices run on the unused airwaves between television channels, is being panned by Broadcasters, while Internet companies like Google, Microsoft and Intel are celebrating. Google co-founder Larry Page was quoted saying, “‘Wi-Fi on steroids,’ since these spectrum signals have much longer range than today’s Wi-Fi technology and broadband access can be spread using fewer base stations resulting in better coverage at lower cost.”

Plus, today’s consulting question, “How soft is the scatter market?” Shelly has the answer on today’s MediaBytes.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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