HP Staying in the PC Business

HP

HP

Hewlett-Packard announced that despite previous decisions, it’s keeping its personal-computer division. According to the company’s CFO, the costs to do so were prohibitive. If HP left the PC business it could have cost them around $1.5 billion up front and a $1 billion a year in branding opportunities. Read the full article at WSJ.com

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).