Wikipedia

Some customers are so enraged with GoDaddy’s support of the Stop Online Piracy Act, they organized a massive boycott from the online company. Tens of thousands of domain names were transferred away from the site, including high-profile customers like Wikipedia. Read the full article at HuffingtonPost.com Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/111230_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Verizon Wireless confirmed that it will begin charging a fee to process bill payments. Starting January 15th, each payment that you make over the phone or by visiting Verizon’s website will cost you $2. You can avoid the fee by paying electronically through your bank or mailing Continue Reading →

Every marketer is knowledgeable about the 4 P’s of marketing: Product, Price, Place, & Promotion. They’ve been taught in business classes for years. Of course, since marketers can never leave anything simple alone, we’ve been adding more to the litany: Passion People Performance Personal relationships Persuasion Population Positioning Process Profits Projects Purpose I generated this Continue Reading →

A question for all you marketers: Would you have approved “World’s Worst Coffee” for a poster at the door of a breakfast-lunch café? Note that the poster was bright yellow with orange letters. Me neither. And neither would the vast majority of my fellow members of the Marketing Executives Networking Group. Why would anyone come Continue Reading →

It’s what you learn after you know it all that counts. — Harry S. Truman Since 1996, we have run two online businesses simultaneously; a media company selling advertising (Vidsense), and an e-commerce company steeped in direct marketing (PulseTV.com). I haven’t written much about our direct marketing company, generally pushing it to the back of Continue Reading →

We talk a lot about the impact of social media on commerce and human connections.  The social media platform has the ability to transfer news and ideas faster than news and ideas can even be generated.  Since the start of what the media is calling the ‘Arab Spring’, social media has literally become something quite Continue Reading →

While hosting a brand session in Kyoto, I was able to visit the Ryoanji Temple. Just like millions others, I didn’t come for the temple, I came for The Rock Garden. Built in the 15th century, the garden consists of raked gravel and fifteen moss-covered boulders, which are placed so that, when looking at the garden Continue Reading →

Last week’s episode of The Amazing Race was the most uncomfortable ever and strangely last night’s episode was the most comfortable ever.  Last week brother and sister couple, Justin and Jennifer, fought, shouted, yelled, screamed, bickered, and argued during the entire episode.  They even argued when they were simply waiting for a train and not Continue Reading →

Social scientists are trying to use the massive amount of data created online to predict the future. The government funded “data eye in the sky” will analyze publicly accessible data like Internet traffic and Wikipedia changes to predict patterns of human activity. Read the full article at NYTimes.com Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/111011_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Netflix has quickly reversed course on its plan to split its streaming and DVD-by-mail services. Despite confusing customers by flip-flopping on the company’s course of action, the decision will be beneficial for subscribers. If you still rent DVDs and stream movies, you can manage it all from Continue Reading →