Google announced plans on Monday morning to acquire the travel publishing brand Frommer’s from John Wiley and Sons for an undisclosed sum. The deal is not yet final, but expected to close soon. The acquisition is the latest in a string of deals that appears to bolster Google’s position in the travel information sector. In September 2011, the company purchased restaurant guide Zagat, and in July 2010, picked up ITA, one of the airline industry’s most popular travel data services. Read the full story at ARS Technica.
Google dives deeper into travel world, plans to acquire Frommer’s
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).