Bumblebees foraging in flowers for nectar are like salesmen traveling between towns: Both seek the optimal route to minimize their travel costs. Mathematicians call this the “traveling salesman problem,” in which scientists try to calculate the shortest possible route given a theoretical arrangement of cities. Bumblebees, however, take the brute-force approach: For them, it’s simply a matter of experience, plus trial and error, scientists report in the current issue of PLoS Biology. Read the full story at Wired.

About Shelly Palmer

Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on augmented intelligence and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit or subscribe to our daily email

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"Flying Math: Bees Solve Traveling Salesman Problem" by @ShellyPalmer

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