Efforts by higher education institutes to gain Twitter followers, Facebook likes and YouTube views, while connecting with students on blogs and message boards, are paying off. A recent survey of 7,000 high school students by Zinch, an online college resource, reveals university social media accounts are influential to students who are deciding between colleges and universities. Admissions counselors are actively recruiting students on the popular social networks. The survey reveals schools that are smart with social media — engaging students in video chats, Facebook contests and Twitter conversations — are most influential online. Read the full story at Mashable.
Students Are Choosing Colleges With Social Media Clout
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).