Following the controversy over recently-unveiled changes to its terms of service, Instagram co-founder Kevin Systrom just announced via blog post that the advertising-related section of the TOS has reverted to “the original version that has been in effect since we launched the service in October 2010.” The Facebook-owned photo service had already hinted that this was coming, with Systrom saying that the team was listening to user concerns and that there would be changes to the TOS to make it clear that “it is not our intention to sell your photos.” That doesn’t mean Instagram won’t ever make ever make advertising-related changes to its TOS. Instead, Systrom says that the company needs to figure out the details of its advertising program first.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
Like it? Tweet it.
"Instagram Reverts to Original Terms of Service" by @ShellyPalmer
600,000 subscribers and counting...
We write a daily newsletter featuring current events and the top stories in technology, media, marketing and entertainment.Subscribe