Apple
Apple
Apple

The report that we commented on Thursday, about Apple’s vision for a set-top box that took the place of your cable box, has been expanded on with a new article today in the Wall Street Journal. Additional details include that Apple wants it to include cloud-based DVR functionality and that its interface will resemble the iPad’s. The features that are said to be included are summed up in four basic new details: Apple wants users of the box to be able to watch any show at any time via the Internet. This would allow them to begin watching shows even after they had begun airing. This would require some significant tweaks to existing digital rights. Read the full story at The Next Web.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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