Sony is gearing up for a big announcement on February 20, according to invitations it sent out to the media on Thursday. The smart money was already on a next-generation PlayStation console being the topic of discussion, but the Wall Street Journal came out and blatantly declared that’s what we’d be getting. But while we have a good idea of what, generally, Sony will be talking about, it’s the specifics that matter most for Sony’s long-term success. Sony said that we’d “see the future” at the special February event, and the WSJ’s sources say it’s definitely going to be a next-gen console, debuted ahead of a similar evolution of Xbox from Microsoft. The console will actually make it to retail by the holidays in 2013, just in time to compete with Microsoft’s offering, which is also rumored for release around that time.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.