This year’s Super Bowl started with the Ravens crushing the 49ers. Then after a 108-yard kickoff return by the Ravens at the beginning of the second half, a power outage delayed the game for more than 30 minutes. Following the delay, the 49ers got their mojo working and the two teams, and two brother coaches, battled intensely to the finish. This is a great script for a blowout evening of tweeting by football lovers, advertising geeks, and Beyonce fans. According to Twitter, the game and halftime show with Beyonce spawned 24.1 million tweets. The 2013 Super Bowl tweeting surpassed the November presidential election, when there were 23 million tweets over a six-hour period. Beyonce’s halftime performance generated 5.5 million of the 24.1 million tweets, with a peak of 268,000 tweets-per-minute at the end of her performance. The non-halftime peak was 231,500 tweets-per-minute during the power outage.
Twitter Users Send 24.1 Million Super Bowl Tweets
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).