Google has started trialling a same-day delivery service to rival Amazon Prime and eBay Now, called Google Shopping Express, in San Francisco. It’s a limited pilot for now, although anyone can register their interest in the service by filling out an online form here. Testers will be given a free six-month membership for unlimited same-day delivery with the following reputable brands and local retailers; Office Depot, Staples, American Eagle, Target, Walgreens, Toys “R” Us, Blue Bottle Coffee, Raley’s Nob Hill Food and Palo Alto Toy & Sport. Consumers will almost certainly need to pay for the service when Google gives it an official launch, but so far no details on this have emerged. Reports have suggested, however, that Google Shopping Express will be $10 or $15 cheaper than Amazon Prime, pegging it at roughly $69 or $64 for a 12-month subscription.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
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"Google Shopping Express Begins Test in San Francisco" by @ShellyPalmer
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