We’re just hours away from the Samsung Galaxy S IV smartphone launch in New York City, the first time the Korean manufacturer will unveil a device in the U.S. and not overseas. The event — which kicks off at 7:00 p.m. ET at Radio City Music Hall, just blocks away from competitor Apple’s flagship store — will be live streamed via Samsung Mobile’s YouTube page and broadcast in Times Square. We’ve also embedded the stream above for your viewing pleasure. For those following along on Twitter, Samsung is urging fans to use the hashtag #Unpacked, a reference to its much-hyped “Unpacked” marketing campaign. There has been a lot of fanfare leading up to the event. First, it handed out paper invitations at Mobile World Congress conference last month — a move we’d expect from Apple — by drawing attention away from the show and onto its upcoming launch. Then, the company organized a flash mob.
How to Watch Samsung’s Galaxy S IV Event Online
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).