Facebook is experimenting with adding a Follow button on Pages. The company confirmed this is a feature it is currently trying out after it showed up for some users. “This is something we are currently testing,” a Facebook spokesperson told TNW. The Follow button appears directly to the left of the Like button. The new button was first spotted by Wimdu‘s Matteo Gamba, who sent a screenshot to AllFacebook showing it before and after it was clicked. When most Facebook users navigate to Wimdu’s Facebook Page, they don’t see the new button. This is thus a limited test in which the company is seeing how a fraction of users react to a change on the site. What’s interesting here is that the Follow button would apparently be kept alongside the Like button, as opposed to replacing it.
Facebook Testing ‘Follow’ Button for Pages
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).