Netflix Signs Exclusive Deal With DreamWorks Animation

NetflixNetflix has inked a new multi-year deal with DreamWorks Animation to claim timed exclusivity to new, original TV series from the studios that made popular children’s films such as Shrek, Madagascar, Kung-Fu Panda and How to Train Your Dragon. Netflix says the new deal is the largest it has ever signed for first-run content, although the exact amount of money that changed hands hasn’t been disclosed. It will give the company access to 300 hours of new programming, inspired by DreamWorks Animation’s most successful franchises and a smattering of upcoming feature films. The agreement will also include new content from Classic Media’s library, a firm which Dreamworks Animation acquired for $155 million in July 2012 and includes franchises such as Casper the Friendly Ghost, Lassie and The Lone Ranger. Read the full story at The Next Web.