Shelly Palmer Radio Report – January 9, 2014

Ever wonder what your dog is saying when he starts barking wildly in the middle of the night? If a current Indiegogo campaign is successful, you may soon have your answer. A new device called No More Woof is a canine-sized headset, which connects EEG recorders to a Raspberry Pi computer and a loudspeaker. The headset supposedly allows “ionic current flows” into your dog’s brain to translate his barks into human speech. ST, the company behind No More Woof, thinks it can get a product to market within a few years. ST has made a $65 model that can supposedly distinguish between three different thoughts, including tiredness and curiosity, with more ambitious and powerful devices to come. While the company has achieved some results, it knows it still has a lot of work to do and is still far away from a massively produced product. You’ll have to wait a few more years to figure out what Fido is saying. Or, you can just guess: it’s probably just a squirrel.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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