T-Mobile USA announced on Wednesday the next phase of the operator’s “Uncarrier” business model with a bold offer to pay customer’s early termination fees if they switch from competing carriers AT&T, Sprint and Verizon. T-Mobile says it will pay up to $650 per line in some situations. Word of T-Mobile’s plan leaked out earlier this week. The carrier kicked off its Uncarrier initiative last March with its Simple Choice unlimited plan. Last July, it introduced the Jump upgrade plan for customers. In October, T-Mobile announced free international data and free tablet data for life. At its CES press event, T-Mobile continued its “Catch Jeremy” advertising campaign with a video of CEO John Legere dropping off a $74,787 giant check from T-Mobile at an AT&T store to pay for Jeremy’s overseas data usage.
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"T-Mobile Will Pay Your Early Termination Fees from AT&T, Verizon or Sprint" by @ShellyPalmer
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