Look out, Google Chromecast: there’s another cheap media streaming HDMI stick in town. Roku’s new Streaming Stick packs almost all the functionality of a full-sized Roku box into an HDMI device slightly bigger than a USB flash drive. The Stick is powered with a micro-USB cable that plugs into a USB port on the TV or the included power adapter. At $50, Roku’s device is $15 more than Chromecast, but well worth the upgrade. The Streaming Stick comes with a traditional remote and on-screen interface, which is very similar to a traditional TV watching experience. You can still “push” content to the device from your phone, like on Chromecast, but you can also navigate exclusively with your remote. The Streaming Stick also comes with access to all 1,200 of Roku’s channels, including just about every major service – things like Netflix, YouTube, HBO Go, Amazon Instant, MLB.TV and more. If this sounds like a device you’ve just got to have, Roku’s Streaming Stick is due out in April for $49.99.

Shelly Palmer

Shelly Palmer is Managing Director, Digital Media Group at Landmark Ventures/ShellyPalmer a technology focused Investment Banking & Advisory practice specializing in M&A, Financings, Strategic Partnerships and Innovation Access. He is Fox 5 New York's On-air Tech Expert and well known for his work on Fox Television's Shelly Palmer Digital Living. For more information, visit shellypalmer.com.

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