Look out, Google Chromecast: there’s another cheap media streaming HDMI stick in town. Roku’s new Streaming Stick packs almost all the functionality of a full-sized Roku box into an HDMI device slightly bigger than a USB flash drive. The Stick is powered with a micro-USB cable that plugs into a USB port on the TV or the included power adapter. At $50, Roku’s device is $15 more than Chromecast, but well worth the upgrade. The Streaming Stick comes with a traditional remote and on-screen interface, which is very similar to a traditional TV watching experience. You can still “push” content to the device from your phone, like on Chromecast, but you can also navigate exclusively with your remote. The Streaming Stick also comes with access to all 1,200 of Roku’s channels, including just about every major service – things like Netflix, YouTube, HBO Go, Amazon Instant, MLB.TV and more. If this sounds like a device you’ve just got to have, Roku’s Streaming Stick is due out in April for $49.99.

About Shelly Palmer

Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is President & CEO of Palmer Advanced Media, a strategic advisory and business development practice focused at the nexus of technology, media and marketing with a special emphasis on data science and data-driven decision making. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb

Like it? Tweet it.

"Shelly Palmer Radio Report – March 14, 2014" by @ShellyPalmer

600,000 subscribers and counting...

We write a daily newsletter featuring current events and the top stories in technology, media, marketing and entertainment.

Subscribe