Facebook Acquires Moves, a Fitness and Activity Tracking App

Moves

Facebook has acquired the motion tracking app for Android and iPhone ‘Moves,‘ the startup announced Thursday via a blog post. The company’s founders say that the Moves crew will join Facebook’s team to “work on building and improving their products and services” and that the Moves app will continue to operate on its own as a standalone experience. Currently, Moves says that there aren’t any plans to bring Moves data to Facebook’s social graph directly, or change how it operates, so this sounds like it could be another case similar to that which Facebook employs with running WhatsApp and Instagram. Facebook founder and CEO Mark Zuckerberg recently revealed his company’s broader app strategy in an interview with the NYT, and in that discussion, he acknowledged that the company would be building a number of experiences, some of which would carry FB branding and some of which would not.

Read the full story at TechCrunch.

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