Netflix

Netflix

For the first time, Netflix will be available in the US from its natural enemy: cable companies. Atlantic Broadband, Grande Communications and RCN all announced that subscribers will be able to access the streaming service through their TiVo DVRs as soon as April 28th. Of course, that’s just a different way of delivering regular Netflix streaming; you’ll still need a Netflix subscription on top of your DVR TiVo cable contract. However, Atlantic said that accessing it would be as “easy as changing the channel,” indicating that it’ll at least be well integrated with its regular services. Netflix already has similar deals in the UK through TiVo, but whether it’ll hook up with the likes of Comcast soon remains to be seen.

Read the full story at Engadget.

Get Briefed Every Day!

Subscribe to my daily newsletter featuring current events and the top stories in technology, media, and marketing.

Subscribe