Have you found yourself shopping on Amazon for something you don’t know the first thing about? All you want to do is buy a new coffee maker, but you have no idea why some cost fifteen bucks while others cost eighty. You’ll want to check out a new site called FiveStar, which quickly picks out the best products in any Amazon category, then sorts those products by budget. Got $20 to spend on that coffee maker? FiveStar will show you the two best units available at that price. Or, if you want to spring for a nicer model, you’ll see slightly more expensive devices in the same search. For FiveStar, “best” doesn’t just mean highest-rated. Instead, the site is built around an algorithm that factors in relevance, popularity, rating and price. FiveStar was created by a sophomore at Louisiana Tech University who had no idea which toaster he should buy – so he wrote a script that gave him the best toaster for his money. To get started shopping, head over to FiveStar.io today.

About Shelly Palmer

Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on augmented intelligence and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb

Like it? Tweet it.

"Shelly Palmer Radio Report – June 10, 2014" by @ShellyPalmer

600,000 subscribers and counting...

We write a daily newsletter featuring current events and the top stories in technology, media, marketing and entertainment.

Subscribe