After months of debate and speculation, the U.S. Supreme Court ruled against internet TV service Aereo in a 6-3 decision, effectively killing the service, at least in its current form. Barry Diller, Aereo’s biggest financial backer and one of its most vocal supporters, said the ruling means “it’s over now” for Aereo and that there’s “no Plan B.” The ruling doesn’t directly affect too much of the current TV landscape – Aereo only has about 100,000 subscribers. However, the ruling’s ramifications for the future are much, much greater – especially considering that in three years, more people will watch primetime TV programming online than on broadcast TV. This ruling only delays the inevitable sea change coming to the broadcast world – and helps broadcasters keep their heads in the sand. It’s likely this is the end of the road for Aereo, unless it completely re-works its business model, which doesn’t seem likely. I would hate to think that this ruling inhibits innovation in any way, but only time will tell.

About Shelly Palmer

Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit shellypalmer.com.

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"Shelly Palmer Radio Report – July 3, 2014" by @ShellyPalmer

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