ASUS Gets Into the Smartwatch Game With the ZenWatch

ASUS ZenWatch

After its routine pre-show teasers, ASUS’ first smartwatch has finally been unveiled at IFA in Berlin. It’s no secret that this Android Wear-powered ZenWatch isn’t joining the party of circular watch faces, but it’s certainly done a nice job at packaging the 1.63-inch, 320 x 320 AMOLED touchscreen (as featured on Samsung’s Gear Live). The body consists of a curved stainless-steel case surrounded by a rose-gold-colored band inset, and the top is dominated by a piece of 2.5D curved Gorilla Glass 3. You also get a genuine stitched-leather strap with a quick-release clasp out of the box, but you can swap it with your own 22mm band to suit your mood. In terms of specs, the ZenWatch uses the same 1.2GHz Snapdragon 400 SoC as the Samsung Gear Live, the LG G Watch and its circular cousin, the G Watch R.

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Shelly Palmer

Shelly Palmer is Managing Director, Digital Media Group at Landmark Ventures/ShellyPalmer a technology focused Investment Banking & Advisory practice specializing in M&A, Financings, Strategic Partnerships and Innovation Access. He is Fox 5 New York's On-air Tech Expert and well known for his work on Fox Television's Shelly Palmer Digital Living as well as his daily radio report on United Stations Radio Networks. For more information, visit shellypalmer.com.

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