Roku Launches a $49 Streaming Stick, Takes Aim at Chromecast

Roku Streaming StickGoogle Chromecast, you're not the only stick in town. Roku announced the Roku Streaming Stick on Tuesday, which manages to pack nearly all the functionality of a full-size Roku box into a device not much bigger than an USB flash drive. It's actually a new version of Roku's old MHL-based Streaming Stick, but there are two major differences: it now works with any TV that has an HDMI input, and it's half the price, at just $49. The Streaming Stick sports Roku's signature purple color and it's designed to connect directly into a spare HDMI port on your TV. It's just a little over three inches long and there's not much else to the device, save for the HDMI connector, a micro-USB port, an indicator light, and a tiny button to reset the stick. The micro-USB port lets you power the device, by connecting it to a USB port on TV (if it has one) or using the included power adapter.

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