Real Time Marketing and the Road to Compulsion

Real Time Marketing and the Road to Compulsion

The eye sees only what the mind is prepared to comprehend. -- Henri Bergson, French Philosopher and Educator We have a brand new term that is creating considerable buzz: Real Time Marketing. And like most trends that reach the level of “buzz worthiness,” this one will most likely fade into the same ignominious ...

First, Do No Harm: How Our Need to Intervene Ruins Everything

First, Do No Harm: How Our Need to Intervene Ruins Everything

To see what is in front of one's nose needs a constant struggle. --George Orwell If I told you that an estimated one-third of all deaths in hospitals were caused by the treatments themselves, would that shock you? The term is called “iatrogenisis,” which is derived from Greek and means “brought forth from the ...

Antifragile Marketing: Learning to Benefit from Chaos

Antifragile Marketing: Learning to Benefit from Chaos

“…risk management is about fragility, not naive interpretation of past data. If Fannie Mae is sitting on a barrel of dynamite I would not use past statistical data for my current analysis. Risks are in the fragility.” – Nassim Taleb, author of The Black Swan  “Not seeing a tsunami or an economic event coming ...

Being “In the Zone”

Being “In the Zone”

"The zone is a state of mind which is marked by a sense of calmness. In addition, there is a heightened sense of awareness and focus. Actions seem effortless and there is an increased belief that your dreams or goals can become achievable and real. In addition, there is also a sense of deep enjoyment when the person is in ...

Behold, Here Come Tweedle Dum and Tweedle Dee

Behold, Here Come Tweedle Dum and Tweedle Dee

Our democracy is but a name. We vote? What does that mean? It means that we choose between two bodies of real, though not avowed, autocrats. We choose between Tweedledum and Tweedledee. --Helen Keller, in a letter written in 1911 Did you happen to catch the “debate” last week? The monumentally wooden Jim ...

The Demise of MSM, One Constituency At A Time

The Demise of MSM, One Constituency At A Time

There is not one of you who dares to write your honest opinions, and if you did, you know beforehand that it would never appear in print…You know it and I know it, and what folly is this toasting an independent press? We are the tools and vassals of rich men behind the scenes. We are the jumping jacks, they pull the ...

The Second Coming

The Second Coming

I hated poetry growing up. I was too busy playing football, killing off brain cells with each collision. While we had a pretty intellectual team, poetry was not high on the list of topics to discuss. But as the years marched on, an appreciation for how poets see the world and capture the essence of life grew on me. I now ...

From Simulated Life To Simulated Marketing

From Simulated Life To Simulated Marketing

Scientists at Stanford University and the J. Craig Venter Institute have developed the first software simulation of an entire organism, a humble single-cell bacterium that lives in the human genital and respiratory tracts. – NY Times article 7/20/2012 When you are done reading below, take a minute or two to read ...

Illusions

Illusions

We are ruled, entertained, and informed by courtiers -- and the media has evolved into a class of courtiers…Our pundits and experts, at least those with prominent public platforms, are courtiers...It is smoke and mirrors, tricks and con games, and the purpose behind it is deception. - Chris Hedges, Empire of Illusion: ...

One More Time – The Ad Model Is Broken

One More Time – The Ad Model Is Broken

I am interested in imperfections, quirkiness, insanity, unpredictability. That’s what we really pay attention to anyway. We don’t talk about planes flying; we talk about them crashing.  --Tibor Kalman, graphics designer I have not been writing as much as I used to. An overview of much of my writing would ...