Zucker – Next.TV – Ratings – Landmark – Yahoo – MediaBytes January 30, 2008


JEFF ZUCKER delivered the NATPE keynote yesterday, warning that the television industry is undergoing a “forest fire.” He discussed his decision to reduce pilot season and possibly curtail upfront expenditures as necessary steps toward “making less waste.” Zucker’s goal is to make NBC everywhere – from to Hulu and beyond. He said the industry’s […]