YouTube’s interest in creating its own original content has piqued once again, with rumors that they plan to acquire production company Next New Networks. The production company is responsible for two of the most popular YouTube videos this year, “Bed Intruder Song” and “The Key of Awesome.” Remember, Google owns YouTube and they are desperate for professionally made Google TV content. Will 50 million views online translate to television success?
About Shelly Palmer
Shelly Palmer is a business advisor and technology consultant. He helps Fortune 500 companies with digital transformation, media and marketing. Named LinkedIn's Top Voice in Technology, he is the host of the Shelly Palmer #strategyhacker livestream and co-host of Techstream with Shelly Palmer & Seth Everett. He covers tech and business for Good Day New York, writes a weekly column for Adweek, is a regular commentator on CNN and CNBC, and writes a popular daily business blog. Follow @shellypalmer or visit shellypalmer.com.