Google Search Trends Predict Infection

Infection Trends
Infection Trends
Infection Trends

New research at the University of Chicago finds that Google search trends are good indicators for tracking infectious disease. Search volume for the terms MRSA and staph from 2004-2008 follow nearly identical patterns to the rate of infection. The same type of trend tracking is also successful in the spread of influenza. Read the full article at

About Shelly Palmer

Shelly Palmer is a business advisor and technology consultant. He helps Fortune 500 companies with digital transformation, media and marketing. Named LinkedIn's Top Voice in Technology, he is the co-host of "Think About This with Shelly Palmer & Ross Martin." He covers tech and business for Good Day New York, writes a weekly column for Adweek, is a regular commentator on CNN and CNBC, and writes a popular daily business blog. Follow @shellypalmer or visit


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