International clients stimulate worldwide expansion
Istanbul, 18 July 2011 – Dutch e-mail service provider Tripolis Solutions, a market leader in e-mail, mobile and social marketing, is expanding its activities to Turkey.
The new office of Tripolis will officially open in Istanbul today. On the 8th July Tripolis announced the expansion of its activities into Argentina. This is in line with the international strategy of Tripolis to serve clients more effectively worldwide.
Joost Nienhuis, the CEO of Tripolis Solutions comments: “We are keen to collaborate with our partner ist@ease in Turkey. We can now speed up our international growth and innovation strategy. By opening this office, Tripolis Solutions can direct its activities in Turkey more accurately and from there we can also cover the needs of Southeast Europe and the Middle East.”
E-commerce developments in Turkey
E-commerce and e-mail marketing activities are growing along with the increase in Turkish Internet users. In March 2011 more than 35 million Turks were active online. This figure, combined with the fact that 40% of the Turkish population is below the age of 25, is driving the companies in all sectors of the economy to shift their traditional marketing activities to e-mail (and online) marketing.
Dilo Kruyswijk, the Country Director of Tripolis Turkey says: “In regards to database privacy and email regulation, the Turkish market is not developed yet.” This leads to an increase in the amount of emails of poor quality. With the innovative products and services of Tripolis Solutions, e-marketers in Turkey are able to distinguish themselves from their competitors.”
Together with the opening of the office, the Turkish website can now be accessed from www.tripolis.com.
About Tripolis Solutions
Tripolis Solutions, founded in 1997, is one of the first and most dynamic European email service providers (ESP) and focuses on e-mail, mobile and social marketing. Tripolis develops services and technical solutions in the area of email marketing software and delivery.
ist@ease is a full services web agency focusing on implementation and maintenance of complex internet applications. Operating out of Istanbul the company services organizations that wish to centralize their content management.