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Shelly Palmer chats with Chris Perry who is the President of Digital Communications for one of the world’s largest public relations companies, Weber Shandwick. Shelly and Chris chat about a recent study Weber Shandwick conducted, with key insights on how big brands are tackling social media. What are senior marketers thinking about social media?
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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