How to save RIM: ‘Pull a reverse Apple’

Blackberry / RIM
Blackberry / RIM
Blackberry / RIM

We all love to point and laugh when bloggers and tech writers tell us what massive multi-billion dollar public companies “need to do” to survive, or how they can easily “be saved.” When the writer offering advice is the co-founder and former CEO of a successful public company, however, his advice might at least be worth considering. EarthWeb/Dice co-founder Jack Hidary oversaw a record-breaking IPO in 2007, and he has taken to Fortune to offer some free, unsolicited advice for struggling smartphone vendor Research In Motion (RIMM): “Pull a reverse Apple.” Shares of RIM stock are hitting record lows as investors wonder just how bad things might get over the next six months as the company preps its first BlackBerry 10 smartphone. Read the full story at Boy Genius Report.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications, co-founder of Metacademy, and the CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and CNBC and writes a popular daily business blog. He’s the Co-Host of the award-winning podcast Techstream with Shelly Palmer & Seth Everett and his latest book, Blockchain - Cryptocurrency, NFTs & Smart Contracts: An executive guide to the world of decentralized finance, is an Amazon #1 Bestseller. Follow @shellypalmer or visit shellypalmer.com.

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