It started with the earliest screenings to specialist bloggers and has continued through to the mainstream press viewings: Dark Knight Rises is getting amazing reviews. Sharp, emotional, exciting – it looks to be an astonishing end to Christopher Nolan’s reverent, faithful and stylish movie trilogy. And this is just the latest in a series of comic book translations that have shown how Hollywood now understands the medium and its audience. Ten years ago, superhero films were mostly pretty awful – the risible Daredevil, the dull Fantastic Four, the shoddy Catwoman; all of them cynical exercises in cross-platform marketing with little understanding of the source material. Read the full story at The Guardian.
About Shelly Palmer
Named one of LinkedIn’s Top Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategy, design and engineering firm focused at the nexus of technology, media and marketing. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for Adweek, and is a regular commentator on CNN and CNBC. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
Like it? Tweet it.
"When will games be as mainstream as The Dark Knight Rises?" by @ShellyPalmer
Get Briefed Every Day!
Subscribe to our daily newsletter featuring current events and the top stories in technology, media, and marketing.Subscribe