Days before US Secretary of State Hillary Clinton and Amazon founder Jeff Bezos were due to launch a partnership, to promote US culture and provide English lessons to young learners around the world via 35,000 Kindle e-readers, the event was quietly cancelled. The proposed partnership with Amazon to develop the Kindle Mobile Learning Initiative was officially terminated on 15 August. The cancellation notice stated that the state department “intends to conduct additional market research and re-examine its requirements for this programme”. Read the full story at The Guardian.
About Shelly Palmer
Named LinkedIn’s #1 Voice in Technology for 2017, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
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"Kindle’s English language teaching role ‘re-examined’" by @ShellyPalmer
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