Along with fans, we were thrown into a frenzy on Tuesday when it was announced that Disney had purchased George Lucas’ Lucasfilm for more than $4 billion. The deal will not only bring Luke, Leia, Chewbacca, Han and the gang into the Mouse house, but it will also serve to re-boot one of the most popular and highest-grossing film franchises of all time. Read the full story on mtv.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communication and the CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, writes a weekly column for Adweek, and is a regular commentator on CNN and CNBC and writes a popular daily business blog. He’s the Co-Host of the award-winning podcast Techstream with Shelly Palmer & Seth Everett and he hosts the Shelly Palmer #CryptoWednesday Livestream. Follow @shellypalmer or visit shellypalmer.com.