Next-gen TV—with a 4K “Ultra HD” picture resolution—was this year’s hot topic at CES. But its success may be in the hands of console gamers. With leaked details of octal-core processor banks paired with 8GB of RAM, the PlayStation 4 “Orbis” is sounding powerful (just for comparison of RAM alone, the 8GB of system memory is roughly 32 times more than the current model). But to see where 4K comes in, it’s worth taking a trip back seven years. In 2005, very few people had an HDTV. According to one study, there were “as many” as 10 million homes with high-definition screens—globally. The problem, according to many commentators, was the lack of HD content: nobody wanted to buy an HDTV because there was little HD content; very little HD content was made because there were very few people to sell it to. Classic catch-22.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.