Kickstarter is expanding its crowdfunding reach by launching a mobile app. It’s for iOS devices, and it lets users catch up on projects they’ve already invested in and find new projects to back. Those with existing Kickstarter projects can also use the app to manage their pages, including uploading status report videos. The redesign of the website’s interface for the app is aimed at smartphone ease and access. Kickstarter is blazing the trail for crowdfunding projects, with peers like Indiegogo close behind. Mobile net use, meanwhile, is skyrocketing, along with mobile commerce.
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Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
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"Kickstarter Releases Mobile App on iOS" by @ShellyPalmer
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