Microsoft’s decision to keep Office away from iPad may be a good way to protect sales of Windows tablets but it’s also costing the company a pretty penny in terms of potential revenues. AppleInsider has picked up on some recent research from Morgan Stanley analyst Adam Holt showing that Microsoft is leaving $2.5 billion on the table every year by not bringing Office to Apple’s popular tablet. Some internal Microsoft documents leaked late last year suggested that Microsoft was finally developing a mobile version of Office for both iOS and Android, although the company has yet to make any announcements yet about bringing its popular productivity apps to rival mobile operating systems. There’s some added urgency for Microsoft to make its Office suite available on more mobile platforms since Google has recently started moving into its enterprise territory with its Google Apps productivity software.
About Shelly Palmer
Named LinkedIn’s #1 Voice in Technology for 2017, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
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"No Office on iOS? Microsoft is Losing $2.5 Billion Per Year" by @ShellyPalmer
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