BlackBerry World

BlackBerry WorldAt the Game Developers Conference in San Francisco last week, most mobile devs said they would focus on iOS and/or Android (usually both), and play the “wait and see” game with everyone else. But in sync with its surprisingly good fourth-quarter earnings, BlackBerry is pitching the idea that bringing games into its new OS is a no-brainer. “I’ve been evangelizing that BlackBerry is not a business device,” global gaming head Anders Jeppsson said. “It used to be, maybe, many years ago. But over 80 percent of our users are active consumers today, and they’re very, very social.” In order to get to those users, though, developers must first be persuaded that porting games over to BlackBerry is simple and cheap. Naturally, Jeppsson said it is, thanks in part to the company’s open-source efforts on Github and the cross-platform social gaming tools provided by BlackBerry-owned Scoreloop.

Read the full story at All Things D.

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"BlackBerry’s App Pitch: We’re the Same, But Different" by @ShellyPalmer

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