When it comes to browsing the Google Play store for new apps to download, it can sometimes feel a little bit like the Wild West. Sure, there are the big names – your Angry Birds, your Evernotes, and so on – but there seem to be ten times as many apps you’ve never heard of or could potentially harm your phone or risk your data. Google is stepping up to do its part, as over 60,000 ‘low-quality apps’ were removed from the Google Play store in February alone. Historically, Google has removed apps from the app store for violating its Terms of Service, such as spreading malware or risking user data. It’s clear that with a re-launch of the Google Play store, a few new major Android phones and Key Lime Pie, and a new version of Android all on the horizon, Google wants to raise the bar when it comes to quality in its app store. It’ll take everything Google has, to keep up with Apple’s app store.

About Shelly Palmer

Named one of LinkedIn’s Top Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategy, design and engineering firm focused at the nexus of technology, media and marketing. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb

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"Shelly Palmer Radio Report – April 22, 2013" by @ShellyPalmer

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