Google has unveiled some new programs to help users and creators better interact with the content found on its property. Starting Monday, it is leveraging its Google+ Sign-In technology to bolster its Authorship program. Additionally, the company is making it easier for people to share content from its social network to other sites with embeddable posts. In 2012, Google launched its Authorship program, designed to help make your content feel personal. It’s intent was to have users’ Google profiles associated with their content. Now, with Google+ accounts replacing Google profiles, the company felt it’s time to enhance the offering to aid discovery of content from people you know or find influential. The program utilizes Google+ Sign-In, the company’s version of Facebook Connect, and is tied into two initial partner platforms: WordPress and TypePad.