BBMBBM Channels, a new part of BlackBerry’s popular cross-platform mobile messaging app BBM, will be available on Tuesday on any handset running BlackBerry OS 5 and above. The struggling smartphone maker is calling the release an open beta – it’s not quite ready for an official release, it would seem – and will be added as part of the latest app update available in BlackBerry World. BBM Channels is a separate part of the app where you can follow and converse with your favorite brands and businesses. You can like, comment and share content posted by a BBM Channel, or enter a one-to-one private chat session with the owner or manager of the page. It’s also possible to subscribe to a BBM Channel and receive notifications when new content is uploaded. BBM Channels has been available as a limited beta since May, shortly after the feature was announced alongside BBM for iOS and Android.

Read the full story at The Next Web.

Like it? Tweet it.

"BBM Channels Lets You Follow Your Favorite Brands" by @ShellyPalmer

600,000 subscribers and counting...

We write a daily newsletter featuring current events and the top stories in technology, media, marketing and entertainment.