A new report is detailing Google’s plans to use your verified phone number to display your name and Google+ profile photo as your caller ID. The feature comes as part of Android 4.4 KitKat’s smarter caller ID, where it will display business names when a business calls you, should you not have the number stored in your address book. The plan is to expand beyond businesses and to individuals in early 2014. After the feature is launched, when you call an Android user (running Android 4.4 KitKat) who doesn’t have your number in his or her address book, your Google+ profile photo along with your name will be shown. But as is the case with everything that Google does with our data, the new feature is sure to make a few people feel uncomfortable. Google does allow you to remove your phone number from the service, which you should do sooner rather than later when you’re likely to forget all about it.
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