After months of debate and speculation, the U.S. Supreme Court ruled against internet TV service Aereo in a 6-3 decision, effectively killing the service, at least in its current form. Barry Diller, Aereo’s biggest financial backer and one of its most vocal supporters, said the ruling means “it’s over now” for Aereo and that there’s “no Plan B.” The ruling doesn’t directly affect too much of the current TV landscape – Aereo only has about 100,000 subscribers. However, the ruling’s ramifications for the future are much, much greater – especially considering that in three years, more people will watch primetime TV programming online than on broadcast TV. This ruling only delays the inevitable sea change coming to the broadcast world – and helps broadcasters keep their heads in the sand. It’s likely this is the end of the road for Aereo, unless it completely re-works its business model, which doesn’t seem likely. I would hate to think that this ruling inhibits innovation in any way, but only time will tell.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications, co-founder of Metacademy, and the CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and CNBC and writes a popular daily business blog. He’s the Co-Host of the award-winning podcast Techstream with Shelly Palmer & Seth Everett and his latest book, Blockchain - Cryptocurrency, NFTs & Smart Contracts: An executive guide to the world of decentralized finance, is an Amazon #1 Bestseller. Follow @shellypalmer or visit shellypalmer.com.