Shelly Palmer Radio Report – September 10, 2014

When Facebook launched Slingshot, some people saw it as nothing more than a Snapchat knockoff. But Slingshot had a unique feature: to see the photos or videos your friends sent you, you’d need to sling a photo or video back to them. The most recent update to the app, though, makes that feature optional. Now when you send a picture, you can set it to be “locked” or “unlocked.” Locked photos still require your friends to send you a photo before they can view yours, but unlocked photos can be viewed with no reply needed. Slingshot still sets itself apart from Snapchat with its Reaction feature, which lets you quickly take a selfie after you receive a sling. But the latest update makes it seem like Facebook is giving the struggling Slingshot one last chance before it offs the app. Slingshot is Facebook’s second attempt at cloning Snapchat, and the first didn’t fare well either – Facebook killed off Poke a few months back. Will Slingshot fare any better? We’ll have to wait and see.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications, co-founder of Metacademy, and the CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and CNBC and writes a popular daily business blog. He’s the Co-Host of the award-winning podcast Techstream with Shelly Palmer & Seth Everett and his latest book, Blockchain - Cryptocurrency, NFTs & Smart Contracts: An executive guide to the world of decentralized finance, is an Amazon #1 Bestseller. Follow @shellypalmer or visit



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