Masks for the Masses

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Shelly and Ross talk with Pastor Mike McBride, chair of The Black Church Pac and the national Live Free campaigns, and Erica Ford, internationally recognized peacemaker and co-founder of Life Camp, about the “Masks for the Masses” campaign and how they are mobilizing their networks to save lives. Plus, a marketing lesson from the “butter maiden.”

About Shelly Palmer

Shelly Palmer is a business advisor and technology consultant. He helps Fortune 500 companies with digital transformation, media and marketing. Named LinkedIn's Top Voice in Technology, he is the host of the Shelly Palmer #strategyhacker livestream and co-host of Techstream with Shelly Palmer & Seth Everett. He covers tech and business for Good Day New York, writes a weekly column for Adweek, is a regular commentator on CNN and CNBC, and writes a popular daily business blog. Follow @shellypalmer or visit


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