Shelly and Ross talk with Col. John Fenzel (Ret.) about pandemic scenario planning, why we were not prepared, and what we can do now. America is about to “reopen.” But where’s the playbook? Some say we haven’t been here before… but we have. Col. Fenzel worked in the White House (during previous administrations) on strategic forecasting and scenario planning that is eerily prescient. So why does all of this seem so new? (S03EP02)
About Shelly Palmer
Shelly Palmer is a business advisor and technology consultant. He helps Fortune 500 companies with digital transformation, media and marketing. Named LinkedIn's Top Voice in Technology, he is the co-host of "Think About This with Shelly Palmer & Ross Martin." He covers tech and business for Good Day New York, writes a weekly column for Adweek, is a regular commentator on CNN and CNBC, and writes a popular daily business blog. Follow @shellypalmer or visit shellypalmer.com.