YouTube NFT Plans Are Not Universally Loved

YouTube is looking at NFT integrations to provide new methods for creators to engage with fans and develop additional revenue streams. Not everyone thinks this is an awesome idea. @SadlyItsBradley tweeted, “My Youtube content is not meant to be owned. That’s why I make it available FREE. Who the hell thinks this is a good concept?” Similar sentiments echoed across the interweb.

Author’s note: This is not a sponsored post. I am the author of this article and it expresses my own opinions. I am not, nor is my company, receiving compensation for it.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications, co-founder of Metacademy, and the CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and CNBC and writes a popular daily business blog. He’s the Co-Host of the award-winning podcast Techstream with Shelly Palmer & Seth Everett and his latest book, Blockchain - Cryptocurrency, NFTs & Smart Contracts: An executive guide to the world of decentralized finance, is an Amazon #1 Bestseller. Follow @shellypalmer or visit



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