How you can help Ukraine

Ukrainian citizens and refugees are in dire need of supplies, food, and shelter. The most efficient way to help is to donate money to accredited charities that have organizations on the ground in the region. The social responsibility team at NBCU has put together a list of 11 verified charities. Please use the links in the article or type the URLs directly into your browser.

As always, an emotional crisis brings out the very worst hackers, scammers, and social engineers. Do not click on links to charities in emails or on social media. Check that you are at the correct URL. Google the name of the charitable organization. Visit their website. Check out the charity on Charity Navigator or CharityWatch or the BBB Wise Giving Alliance websites.

If you want to go deeper, find out if the charity is registered by your state’s charity regulator. Lastly, if tax deductibility is important to you, look up the charity in the IRS’s Tax Exempt Organization list.

Author’s note: This is not a sponsored post. I am the author of this article and it expresses my own opinions. I am not, nor is my company, receiving compensation for it.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications, co-founder of Metacademy, and the CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and CNBC and writes a popular daily business blog. He’s the Co-Host of the award-winning podcast Techstream with Shelly Palmer & Seth Everett and his latest book, Blockchain - Cryptocurrency, NFTs & Smart Contracts: An executive guide to the world of decentralized finance, is an Amazon #1 Bestseller. Follow @shellypalmer or visit



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