Shelly Palmer Radio Report – May 13, 2014

Amazon and Twitter have teamed up to give you a new way to shop. If you’re scrolling through Twitter and see an Amazon product link to something you want to buy, you can now add it to your Amazon shopping cart by responding to the tweet with the hashtag #AmazonCart. To activate this feature, you’ll first need to link your Amazon and Twitter accounts, which you can do at amazon.com/AmazonCart. Any products you tweet a reply to will show up in your cart the next time you visit Amazon.com. You’ll also be notified via email and get a reply tweet from @MyAmazon to let you know the item was added to your cart. You save a mouse click – and Amazon gets some free advertising, powered by you and your tweet. So if you’re the type of person who loves to share their shopping excursions with the world – and you follow lots of people on Twitter who do the same – remember to start tagging your tweets with #AmazonCart.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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