Shelly Palmer Radio Report – May 21, 2014

Could a ‘smart lighter’ help you quit smoking? That’s what Kickstarter project Quitbit aims to find out. Quitbit keeps track of how many cigarettes you smoke and how long it’s been since your last one, and displays all that info on a built-in display on the side of the lighter. The goal is to help you understand your smoking habits to help you quit your addiction. Quitbit lets you track your smoking, set “custom reduction plans” and even limit how often the device will light, all to help you build new behaviors. The device connects to a companion app via Bluetooth, which is where you set your reduction targets, see how much money you’ve saved by cutting back and check in with friends who also have the device. The Kickstarter, which wraps up in the middle of June, is offering pre-orders of the device for $150. That price is a bit steep for something with no track record, but if you’re desperate to quit smoking, head over to Quitbit’s Kickstarter page today.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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