Simon Applebaum

Simon Applebaum

Simon Applebaum hosts and produces Tomorrow Will Be Televised, the radio program all about TV. The program runs live Mondays and Fridays at 3 p.m. Eastern time, noon Pacific on BlogTalk Radio (www.blogtalkradio.com), with replays at www.blogtalkradio.com/televised.

Tomorrow Will Be Televised: An Un-Doggy August

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The reputation August has for many people is that of dog days — slow, inactive, mundane, activity of a snail-crawling nature, compared to the other 11 months of a year. Blast that rep to bits this August where television is concerned. Sure, we’ve had years where a network was launched down this stretch. MTV immediately […]

Tomorrow Will Be Televised: On To The Second Half

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Take an extended breath, then brace yourself for an explosive second half of 2013. Quite a ride is in store for anyone involved in the television world, starting and ending with viewers. Here’s a roundup of what you can expect: ***Every broadcast network entering this season at a pivot point. CBS, number one in total […]

Tomorrow Will Be Televised: No More Auto-Pilot Increase… Maybe?

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Michael Bologna, Group M’s emerging communications director, is one frustrated dude when the subject is upfront TV activity. At last week’s VideoNuze Online Video Advertising Summit here in New York, Bologna became the latest in a parade of people with something to say in public this year. Subject of this public discourse: the annual ritual […]

Tomorrow Will Be Televised: Final Four Smackdown

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When Time Warner’s Turner Broadcasting unit puts on its annual upfront event in New York Wednesday morning, they’ll do so with one sure revenue draw they didn’t expect to tout so soon… until last week. Their sure draw, in this case, subtracts one sure draw from CBS and its broadcast affiliates, whose mothership hits its […]

Tomorrow Will Be Televised: New Observations from the Passing Parade

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***Roger Ebert had an agenda full of projects when he passed away last week at age 70. One of them: launching a Kickstarter campaign for a weekly TV series comeback. If Ebert saw crowdfunding as a way to bring TV programming about, you better believe many others do. We’ll never see what Ebert could have […]